AI has forever changed the software landscape and made it possible for individuals with no knowledge of code to create their own software to meet their needs. Understanding what's possible versus what's sensible when making decisions on what to build versus buy is crucial to determining your success. This isn’t about replacing core systems. It’s about filling the gaps with high-impact utilities, knowing where it creates real leverage, where it can go wrong, and how firms are rethinking build versus buy as experimentation gets easier.

Guest Appearances, FeaturedJason PereiraMarch 27, 2026

Questrade Revisited: Clarifications . . . and Dangerous Loopholes

A few weeks ago, I published a critique of Questrade’s marketing and brand promise. As the post gained traction, several people publicly commented both in support and opposition to the article, and many more reached out privately.

WowM, FeaturedJason PereiraSeptember 7, 2020Roboadvisor, Discount Broker, Value of Advice, Marketing

Announcing The Canadian Fintech Landscape: Summer 2020

More and more Financial Advisors are having to act as their own Chief Technology Officers. In order to help facilitate advisors’ efforts, I have complied a market survey of technology products that can help advisors to enable their practice.

Featured, Research, WowMJason PereiraAugust 28, 2020Fintech

Questrade's Marketing: Valid Points, the Denial of the Value of Advice, and Undeliverable Brand Promises.

There’s one company in Canada that financial advisors almost universally hate: Questrade. It’s no mystery as to why; after all, Questrade has – for years – focused its marketing efforts on ads attacking the advisory industry, questioning our value and above all else, our cost.

WowM, FeaturedJason PereiraJune 8, 2020Roboadvisor, Discount Broker, Value of Advice, Marketing

Apprise Labs with Edmond Walters | E124

In this 124th episode of Fintech Impact, Jason Pereira, award-winning financial planner, university lecturer, writer, and host interviews Edmond Walters, CEO and Founder of Apprise Labs, and the original Founder of eMoney. Edmond Walters talks about building both services, how Apprise Labs can be a fun tool for clients and advisors to gage financial plans and how spending impacts them, and integration with Invest Net Connect.

Fintech Impact, FeaturedJason PereiraJune 2, 2020Financial Planning

What the Globe & Mail missed about Wealthsimple: Paradigms, Moats, and Millennials

On February 7th, the Globe published an article – Why Wealthsimple and robo-advisors aren’t scaring Bay Street anymore – concluding that “the robo-revolution has been a flop:” “the harsh reality is that [Wealthsimple] simply isn’t growing fast enough. Even more sobering, the whole sector is facing a reckoning.”

Since then, several people have reached out to ask my opinion of the piece. In response, I thought I would take the time to share my thoughts in this blog post.

WowM, FeaturedJason PereiraFebruary 24, 2020Wealthsimple, Roboadvisor, Millennials, Disruption

Episode 100 with Michael Kitces | E100

Summary:

In this 100th episode of Fintech Impact, Jason Pereira, award-winning financial planner, university lecturer, writer, and host welcomes Michael Kitces of the Nerd’s Eye View blog, XYPN, and AdvicePay, to talk about product iteration, specialization within the field of financial planning and more.

Fintech Impact, FeaturedJason PereiraDecember 17, 2019Trends, Fintech

Carson Wealth with Ron Carson (CEO) | E73

Summary:

In this 73rd episode of Fintech Impact, Jason Pereira, award-winning financial planner, university lecturer, writer, and host interviews Ron Carson, Founder and CEO of Carson Wealth, Carson Group, Carson Coaching, and Carson Partners, all based in the Greater Omaha Area. Ron Carson shares his accumulated wisdom as a well-known advisor, entrepreneur, thought-leader, and a New York Times Best-selling author in the financial planning space. Learn about the immense values adds that Carson offers, as well as the ways they are able to measure client behavior and financial planning.

Featured, Fintech ImpactJason PereiraJune 11, 2019Fintech

Portag3 Ventures with Paul Desmarais III (Chairman) | E40

During the 40th episode of the Fintech Impact podcast, Jason Pereira, award-winning financial planner, university lecturer, writer, sits with Paul Desmarais III, Chairman of Portag3 Ventures. They discuss the new technology within fintech, how Portag3 is making a difference, and how technology bridges gaps and addresses the pain points of the industry.

Fintech Impact, FeaturedJason PereiraOctober 23, 2018Venture Capital